This proposal is a documented suggestion in attempts to increase the revenue earned and value with the Manny's Mania brand. Our approach focuses on amplifying Mannys defined Unique Selling Proposition (USP), funded production, high-impact appearances, and targeted marketing. By prioritizing original content creation, expanding brand visibility, and securing circulation across platforms, we aim to position the comedian for mainstream traction and long-term industry relevance. This roadmap begins with strategic production efforts, curated appearances, and promotional campaigns designed to convert attention into a loyal following and monetized opportunities. and consumer incentive offered when businesses invest into the niche marketing the show poses
With consistently marketing and implementing a series of specific collective action plans. Your new booking rate will range 3.5K -250K based service agreement expectation we plan to meet per client. Our efforts will lead to becoming a circulation source of entertainment news/ Agency on influencers /Streaming medium grossing $2,500 profits per established market. Our goal is 50 markets totaling $125,000 in Revenue per race. Our goal is to package 8 episodes into a series season. Then shop both season 1 with streaming platforms looking to place the Mannys Mania brand with their catalog of content premiering.
Minneapolis, MN
Phoenix, AZ
Denver, CO
Portland, OR
Seattle, WA
Concord, CA
Oakland, CA
Los Angeles, CA
Cleveland, OH
Columbus. OH
Cincinnati, OH
Cuyahoga Falls, OH
St. Louis, MO
Jefferson, MO
Rogers, AR
Indianapolis, IN
Fort Wayne, IN
Joliet, IL
Chicago, IL
Detroit, MI
Flint, MI
Mansfield, MA
Baltimore, MD
Bridgeport, CT
Brooklyn, NY
New York, NY
Poughkeepsie, NY
Pittsburgh. PA
Allentown, PA
Philadelphia, PA
Charlotte, NC
Greenville, SC
Raleigh, NC
Atlanta, GA
Jacksonville, FL
Miami, FL
Houston, TX
Irving, TX
25 Skits /5 INTERVIEWS / 30 Collaborations / 150 BLOGS/PRESS / 250 SOCIAL MEDIA POST / 8 SHOWS /
Choose ( One)
_________
( Goal 23 Media/Content bringing 15K- 50K streams daily)
( Goal 500 million - 1 Billion streams per release collectively, 3 Specials or Placements, within 2 years)
( Goal Distribution 9k-80k Annually per content reel or video)
( Get charted or have a system charting company record the sales to present to investor)
(to pitch to Royalty Rights or companies with expectations to intent for marketing budgets or production budgets )
________
Create marketing implementation route beyond initial efforts To:
Gross from "Earing Potential minimum"
Create Higher margins from repeat customers
Collect Collective action plan that aids Membership or subscription base
Collect on Royalties from distributing content
Establish Merchandise to sell from ecommerce website
Assist in scheduling bookings for influencers making content
Measure results and stats from traffic From online logistics
Close deals from a business relationship created or associated with Mannys Mania brand
EXECUTION TEAM
This plan calls for an “Execution tactic team,” composed of 8 members. These Members are composed of:
- 3 celebrities/ social media Influencers
- 3 content media production specialists
- 2 managers/ coordinators.
This team will carry out collective action plans from the implementation plan but with each member exhibiting primary functions that attribute uniquely to insuring our “longevity in product” span.
Sales team roles include:
- 5 Lead generation reps: Sales Rep / Videographers/ Photographers / Call Center
Five knowledgeable representatives who source and compile contact information for potential leads. These leads can range from Physical Sales, Digital sales. Merchandise, Blog entry, Advertisement, Bookings, Website Placement, Documentation, Schedule appointments FAQ and general inquiries. Some, if not all the above responsibilities can be handled automatedly, but our method of execution leads to more of a custom experience.
- 5 Person Tactic Team: Anchors/ Influencers / Curators
A Tactic Development team would create and manage visibility online, create content for the brand, endorse brand by imprint, endorse brand by staying relevant and visible online, campaigns, awareness for our artist on tour, creating or improving existing accounts that report to Sound Scan, trades, Stocks, and co-improving our companies' targeted audiences in order to strengthen our commodity, Competitive strength, and marketing life cycle. They would also assist in building relationships with other Social Media Entities, Commercial and Non- Commercial
Radio coalition and stations.
- 2 Executive Account Mangers (EAM): Compton/ Jovy
Our team has two Account executives per team. These well-versed individuals validate and close sales deals, manage client relationships, and client life cycles. These same ones ensure customer success post-sale, upsell, and enhance customer longevity with the product granted.
- 1 Sales Director: DUB/Compton/Jovy
Oversees and administrate the sales team strategy. This individual will also aligns the strategy with the company's broader objectives. Also shadows the sales team efforts, sets goals, develops sales strategies, and monitors performance of team over all per project per team.
Total: 21 Members
FOCUS GROUP
COMPANY A DIGITAL ADVOCACY PANEL (DAP) CHARTER
This document outlines the structure and responsibilities of the Digital Advocacy Panel (DAP), a proprietary program established by Company A to facilitate confidential product testing, consumer research, and targeted digital engagement.
I. PANEL COMPOSITION AND SELECTION
A. Panel Size and Goal:
The DAP will maintain a roster of 25 to 100 individuals (the "Panelists") who represent key demographic segments for assigned brand from territory. The primary goal is to ensure a diverse, yet targeted, group capable of generating high-quality feedback and measurable digital traction.
B. Social Media Verification Requirement:
All potential Panelists must have verified or listed social media profiles on pre-assigned digital platforms (e.g., TikTok, Instagram, YouTube, X). Profiles must be public, active, and demonstrate authentic engagement (not simply high follower counts). Grabba Talk will maintain a master list of all Panelists’ registered profiles to track compliance, engagements and performance.
C. Selection Criteria:
Panelists are selected based on:
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Alignment with Grabba Talk or directory of brands core consumer base.
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Consistent engagement rates across their digital platforms.
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A history of producing high-quality, relevant content.
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Willingness to sign a comprehensive Non-Disclosure Agreement (NDA).
II. MANDATORY ACTIVITIES AND DELIVERABLES
Panelists are required to participate fully in a defined schedule of activities, which directly support Company A's product development, marketing, and business objectives.
A. Safe Product Testing & Feedback
Panelists will receive pre-release or sensitive products for safe product testing. This involves:
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Adhering strictly to all provided safety protocols and usage guidelines.
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Providing detailed, written feedback and completing mandatory quantitative surveys within a 72-hour window of testing completion.
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Participating in confidential focus group calls (live or virtual) to provide granular, candid feedback to the Company A product team.
B. Paid Online Engagement (P.O.E.)
Panelists are compensated for mandatory online promotional activities designed to increase awareness and engagement for Company A’s public-facing initiatives:
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Content Creation: Creating a minimum of [Specify number, e.g., 2] original posts or short-form videos per campaign utilizing assigned tags, hashtags, and talking points.
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Direct Interaction: Providing authentic comments, shares, and likes on Company A's official content to boost organic visibility and perceived traction.
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Audience Amplification: Driving traffic to specific Company A landing pages or retail links as directed.
C. Live Testimonies and Promotional Content
Panelists must be available to provide authentic, unscripted testimonials:
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Written & Recorded Testimonies: Providing written quotes and participating in high-quality video recordings (in-person or virtual) that capture their genuine experience with Company A’s products or services.
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Live Appearances: Participating in scheduled live stream events, webinars, or interviews hosted by Company A or its partners to share their experience.
D. Sync Placement Opportunity
Panelists agree that any original video, audio, or testimonial content created for the DAP may be used by Company A for commercial purposes, including potential sync placement opportunities. This means the content may be used:
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As background elements in Company A’s advertisements or promotional videos.
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Integrated into larger marketing campaigns that require authentic third-party validation (e.g., social media ads, website loops).
III. COMPENSATION AND OVERSIGHT
A. Compensation Structure:
Panelists receive a competitive retainer or flat fee per campaign cycle, payable upon completion of all assigned deliverables (Section II, A-C) and strict adherence to all confidentiality terms.
B. Legal and Ethical Compliance:
All Panelists must adhere to the terms of the signed NDA and must comply with all relevant FTC guidelines by clearly and conspicuously disclosing their paid relationship with Company A in all public P.O.E. activities.
C. Term:
Panelist contracts are renewed on a [e.g., quarterly/semi-annual] basis, contingent upon continuous adherence to all terms and a consistent performance score based on the quality and impact of their digital engagement and feedback.
CONTENT HOUSE